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Here are a few pieces from around the world:
 Mexico
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| Although Mexican lobby cards often feature completely different art than is found on their American counterparts, the Mexican lobby set for Phantom re-used the Corben art from the American style C posters. Each lobby card in the Mexican set incorporated a different black and white still with the artwork behind it.
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 England
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This 20" x 30" poster is actually the right-hand side of the combo Quad shown immediately below. Phantom and Rocky were sent around as a double-feature in England, but the combo poster would be provided even to theaters that had only booked one of the two films, with instructions to cut the poster in half and use the half intended for the film they booked. So we're not completely sure whether it's right to call this a double crown, or "a combo quad that somebody ripped in half".
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This is the standard British poster for use in theaters. Called a "Quad Crown," it's 30" x 40". Despite the claims of some eBayers, this poster is fairly commonplace and relatively easily found today.
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This exceedingly rare British Quad (30"x40") was used to promote a double bill of Phantom with Rocky Horror. These are rare precisely because they were so frequently split in half in connection with exhibitions of one film or the other.
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 Argentina
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This 29" x 43" Argentinian one sheet is notable for being in really good shape. The Argentinian posters were printed on very thin paper, and it's hard to find one that's not thrashed.
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 France
Unfortunately, The Swan Archives hires its archivists based on their performance in "Philbin's Audition Room," rather than their linguistic or archival talents. So, nobody here speaks French. If you do, maybe you could do us a favor and translate the French presskit into English for us?
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| The French "affiche moyenne," or medium sheet, (about 24" x 31") came in both red (Style A) and yellow (Style B) tinting; in our experience, the red one is harder to find.
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French presskit
The French Presskit is a big file, and takes a while to load; be patient.
Why not watch Blow Out while you're waiting? It'll be time well spent.
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French 16" x 24" re-release poster, probably from 1994. Can any of our French readers provide more information on this one?
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This 13"x24" poster was used to advertise Phantom's release on VHS in France.
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 Germany
Check out the unique Juicy Fruits/Undeads-themed poster! We like the fact that the German promoters chose to focus on the German-expressionism-inspired Undeads in their principal promotional image; shows a sense of horror film history and national pride (though you don't want that pesky German national pride getting too out of hand). Visiting Archivist Jochen B. has kindly translated the German souvenir program for us. Thanks, Jochen! Caress Beef with your mouse to see the entire German lobby card set.
These three 23" x 33" West German posters are called "A1's".
German Souvenir Program
Jochen's translation
German Lobby Cards - click on Beef to see the whole set.
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There's an alternate version of the German lobby set with the title of the film in English. We believe this was used for screenings on US military bases in Germany.
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And here's the corresponding English language version of the German A1 poster. The MPAA ratings box in the lower right corner supports our suspicion that these English language materials were intended for promoting the film to American audiences (probably US military personnel stationed in Germany.)
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German Pressbook
Here's the German pressbook, which makes some really strange choices about whom to list in the credits, giving featured placement to Henry Calvert, who played the night watchman ("Hey, get away from that record press!") and listing Peter Jamison (the associate costume designer) rather than Roseanna Norton (the costume designer) for costumes, as well as listing Sissy Spacek (the set dresser) rather than Jack Fisk (the production designer). Really, we thought the Germans kept better records than that.
 Denmark
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Danish 1-Sheet, 24" x 33". You don't see too many of these. Unless, you know, you're in Denmark or something.
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 Italy
Our archivists voted, and the Italians won first place in the poster competition, with this gorgeous painting of the phantom...and their lobby cards (which they call "fotobuste") are great (and HUGE) too. Select the fotobusta to see the whole set.
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This one's 39" x 55", which makes it a "2 Fogli".
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This is a 13" x 28", which in Italy is called a "Locandina".
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This one's a huge 55" x 78", and is referred to in Italy as a "4 Fogli".
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Fotobuste, each 19" x 27". Click on icky Swan to see the whole set.
 Spain
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This Spanish poster is 27" x 40".
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The Spanish pressbook isn't really a book; it's a two-sided glossy flyer, about 8" x 12". On the front, it's identical to the poster, and has a synopsis and credits (as shown here) on the back.
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 Finland
The Swan Archives staff had been convinced that all that Finland had contributed to civilization was vodka, Linux, and saunas, but the beautiful coloring on this thing totally puts Finland on the map!
This is the smaller size Finnish poster, 16" x 23".
 Japan:
Two really nice posters here, and a lovely full color souvenir program book; click on the program to see all the pages. Can anyone translate the Japanese program into English for us? If you're able to, let us know, at archivist at swanarchives.org, and we'll send you higher resolution scans of the program pages.
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| These two Japanese posters are both 20" x 28", and are referred to as "B2"'s. The one on the left is from the film's original release in Japan in 1975; the one on the right is from the 1988 re-release. The language at the top of the lefthand poster translates to, "Give me back my soul!!!....Give me back my lover !!.....Sad, painful Winslow's screaming crushed by strong rock and roll. Paul Williams' rhythmic drama touches deeply. New style rock and roll masterpiece." Thanks to visiting archivist Tomoko for the translation! |
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 Belgium
This Belgian poster is about 14" x 22". Be careful, because there are reproductions of this poster being sold as originals. The originals were printed on very thin paper, almost like newsprint. The reproductions are on much heavier stock.
 Australia / New Zealand
The Australian poster. The "M" is for "Mature".
In Australia, they call these 13" x 30" posters "daybills". They had four different styles, but two of them look like they were doodled on a bar napkin after one too many Foster's. Aussie professionalism, mate. New Zealand, except for films that were actually produced in New Zealand, generally got their posters from other countries, mostly from Australia. But you can tell that a poster was used in New Zealand from the New Zealand censor's stamp (also called a "snipe"), visible on the poster on the lower left, below, where New Zealand has pasted its R (for "Restricted") rating stamp over the M (for "Mature") that had originally appeared on this Australian poster.
This link will take you back to the NORTH AMERICAN CAMPAIGN.
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All inquiries should be directed by email to archivist at swanarchives.org. The words "grand guignol" appear nowhere on this site. All website text, design, and coding is Copyright 2006-2012, Ari the Principal Archivist. No claim is made to the copyrighted works, trademarks or service marks of Harbor Productions, 20th Century Fox or A&M Records, and The Swan Archives is in no way affiliated with any of these entities.
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